NAMED AI recommends you by nameMENTIONED you appear in the answerCITED AI uses your page as a sourceNaming wins the customer; citing is the leading indicator.
Progress over time
Trajectory — when do you reach the target?
Cited → named: closest conversions
Where you rank when recommended
Momentum — where you're gaining vs stuck
By city
By engine
Competitor intelligence — who's ahead & where you're invisible
Per engine
What it's worth
Serviceable households6 cities · all occupied · Plano partial240k
AI-search sharebuyers who ask AI16%
Your recommended sharelive: —35%
Avg install ticket$11k
Close rate30%
Position when recommendedlive: —#3 · 10%
Incremental revenue / yr MODELED ESTIMATE
$0
Incremental = installs won from competitors because the AI recommended you — at steady-state once content is indexed (year 1 captures ~30–50% as it ramps). Contact rate is now position-driven: when AI names you, the share who actually contact you depends on your rank (#1≈58% … #3≈10% … #4+≈6%) — so being recommended at #1 is worth ~6× being buried at #4. Fixed: ~65% research online · ~13.5-yr system life · plus a repair line. The position curve is modeled on search click-through (an assumption); drag any input — or the position — to your real numbers.
Your brands
The proof — reviews don't win AI; citable content does
Who AI names
Recommendation queries each brand is named in, with Google review counts for context. You are highlighted — notice how weakly reviews predict who gets named.
Owned pages cited
Your sites the AIs pulled from as a source.
Per-query detail
named = your brand is in the AI's written answer. cited:domain = your page was a source, even without the credit — the easiest gap to convert.
Top gaps to close
Engine levers — which engines your content moves, and where you stand
Two levers, not five engines: most engines reward citable content; Gemini rewards reviews. Here's where Varsity stands on each.
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Gemini watch — Google AI Overviews: the slow, review-leaning engine
Gemini plays by different rules than the others — it leans on Google reviews and its own index, and it's the last to move. Track it on its own.
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Network content tracker
Every article across the 13-site network — the HVAC pages that name Varsity, and the genuine local content that keeps it credible.